What is Mobile Marketing?
The following is an introduction to / overview of marketing/advertising on mobile phones. Contents include: Definition...
Full ReviewWhat is branding?
By E. Mahony – spotlightideas.co.uk – Revised 2010 Branding = marketing, or branding as one of many parts...
Full ReviewActually, what is social media?
By E. Mahony – spotlightideas.co.uk – 2010 If your boss, client or job interviewer asked you to explain...
Full ReviewAdvertising Portfolio
By Ed Mahony of NewsDrillDigital.com Putting together a portfolio (or book) Most people in advertising should have a...
Full ReviewWhat is Social Networking?
By E. Mahony – spotlightideas.co.uk Social networking is the gathering of a group of people in work, recreational...
Full ReviewActually, What is Advertising?
By E. Mahony – spotlightideas.co.uk Introduction ‘Advertising is dead’ some say. But what do they...
Full Review