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What is Mobile Marketing?

The following is an introduction to / overview of marketing/advertising on mobile phones. Contents include: Definition...

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What is branding?

By E. Mahony – spotlightideas.co.uk – Revised 2010 Branding = marketing, or branding as one of many parts...

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Actually, what is social media?

By E. Mahony – spotlightideas.co.uk – 2010 If your boss, client or job interviewer asked you to explain...

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Advertising Portfolio

By Ed Mahony of NewsDrillDigital.com Putting together a portfolio (or book) Most people in advertising should have a...

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What is Social Networking?

By E. Mahony – spotlightideas.co.uk Social networking is the gathering of a group of people in work, recreational...

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Actually, What is Advertising?

By E. Mahony – spotlightideas.co.uk Introduction ‘Advertising is dead’ some say. But what do they...

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